Q&A with Jonelle Brown


Check out this short Q&A we had with our guest blogger, Jonelle Brown!

What do you currently do career-wise?

I am the Brand Marketing & Campaign Strategy Manager for Macy's, focusing on their annual events, including the Macy's Thanksgiving Day Parade and the Macy's 4th of July Fireworks.

What made you interested in writing for The Mentor Method?

I started my career 10 years ago, and in that short period of time, I've learned a lot and wanted to share my stories to help women in similar situations.

What are you passionate about outside of work?

I love to travel, and haven't gone to nearly as many places as I would like. It also gives me something to look forward to, as it's easy to get caught up in the day to day of work. I've recently visited Asia for the first time. I also have plans to go to Europe and back to the Caribbean later this year. Before I travel, my type-A planning side comes out, and I love to do research and create spreadsheets as I map out my journey. I do leave room for the unexpected, because you never know what adventures can happen while traveling!

What type of stories can our audience expect to read from you?

Stories that focus on a lesson that I've learned, as well as what it means to me being first generation American in my family with no one to guide me in the corporate world. I'm learning this all first-hand, and want to share with others who may be going throw something similar.

Who or what inspires you?

I am inspired by strong women who know what they want and go after it. A few person heroes include Mellody Hobson, Former First Lady Michelle Obama, and Viola Davis.

Guilty pleasure?

I am obsessed with Hallmark Channel Original Movies. I watch all of them! Given how stressful life can be sometimes, they're fun romantic comedies with a guaranteed happy ending. It's nice to have something light and fluffy to relax to after a busy work week.

Career inspiration?

Can be a person, a book, a goal, etc. I have a dear friend whose career trajectory I've been able to witness over the last 10 years. I have seen her go from Assistant to Vice President through a few companies. And I've had the pleasure of working with her twice over the years. She inspires me because she never lost sight of her career goals. She works hard and has created some really cool and interesting projects and integrated marketing campaigns. She's been a great source of advice and support for me, and I hope to mirror her career path, and be a support system for others, as well.

In 2 years...

I want to be working in the entertainment industry and media once again as a Marketing Director. At that point, I want to have several really solid and high-profile campaigns under my belt. I want to have successfully led my team through the challenges that come with marketing campaigns, and feel good about what we've accomplished.

In 5 years...

I want to be a leader in the space of implementing new technology into marketing campaigns. I'm sure by then VR (virtual reality) and 360 technology will be replaced with something cooler and far more realistic. I want to take those tools and integrate them in to experiential campaigns, to bring the audience closer to the story, be it in film or television. It's important to give them a taste of what the characters experience, and get them excited for the actual program.

How can people connect with you?

I can be found on LinkedIn (https://www.linkedin.com/in/jonellebrown/). I love to connect with people and learn more about what they do!

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